Cookie Policy
Last updated: March 2026
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences, understand how you use it, and improve your experience. Some cookies are essential for the site to function, while others help us analyse traffic and measure advertising performance.
2. How We Use Cookies
SolarMatch UK uses cookies and similar technologies to:
- Remember whether you have accepted or declined cookies
- Understand how visitors interact with our quiz and pages
- Measure the effectiveness of our advertising campaigns
- Improve our website performance and user experience
3. Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function and cannot be switched off. They include cookies that remember your cookie consent choice and maintain your session as you complete the quote request form.
Analytics Cookies
We use Google Analytics (GA4) to understand how visitors use our website. These cookies collect information such as the number of visitors, which pages are visited, and where visitors come from. All data is aggregated and anonymous. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Advertising Cookies
We use the Meta (Facebook) Pixel, Taboola Pixel, and Outbrain Pixel to measure the performance of our advertising campaigns and to serve relevant ads. These pixels may collect data about your browsing activity to help us reach people who are most likely to be interested in solar panel quotes. You can control Meta ad preferences in your Facebook Ad Settings.
4. Cookie Consent
When you first visit our website, a cookie banner will ask for your consent to use non-essential cookies. You can accept or decline. Essential cookies will always be active as they are required for the site to work.
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in our website footer, which will display the consent banner again.
5. Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. The main third-party services we use are:
- Google Analytics — website traffic analysis
- Meta (Facebook) Pixel — advertising measurement
- Taboola Pixel — native advertising measurement
- Outbrain Pixel — native advertising measurement
- Google Maps / Places API — address autocomplete on our form
Each of these services has its own cookie and privacy policy.
6. Managing Cookies in Your Browser
Most web browsers allow you to control cookies through their settings. You can typically find these in the "Settings", "Preferences", or "Privacy" section of your browser. You can delete existing cookies, allow or block all cookies, or set preferences for certain websites.
Please note that blocking all cookies may affect the functionality of our website and your ability to complete a quote request.
7. Changes to This Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated date.
8. Contact
If you have questions about our use of cookies, contact us at: privacy@solarmatch.uk